Abercrombie has mismanaged this bread-and-butter abatement added than any added retailer

I accept I was a bit afraid if I apprehend this Time article, abercrombie and fitch: The World's Worst Recession Brand?. Mainly because, I'll be honest here, my ancestors could rarely allow annihilation there in acceptable times so I affected that those who shopped there and had that affectionate of money to absorb on their band of accouterment were added "recession proof" than we are.

It appears that the expression, "things are boxy all over" is absolutely true. Part of the recommended article:

In this recession, there are disturbing accoutrement retailers all beyond the country. Then there's abercrombie and fitch. The flush boyhood banker has suffered 10 beeline months of double-digit same-store-sales declines. In the additional division of 2009 alone, sales were down an agitative 30% beyond the company's three name outlets: the flagship Abercrombie brand, which has 567 stores; Hollister, a 520-store boyhood chain; and Ruehl, a 29-store alternation for adolescent adults that Abercrombie shut down in June. abercrombie and fitch absent $26.7 million, which includes $24.4 actor in accuse associated with the closing of Ruehl, in the additional quarter. During the aforementioned aeon in 2008, Abercrombie denticulate a $77.8 actor profit. "abercrombie and fitchhas mismanaged this bread-and-butter abatement added than any added retailer," says Britt Beemer, CEO of America's Research Group, a retail consulting firm.